About Me


 
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Hello! Allow me to properly introduce myself, I am Meredith Gaston, the talented designer behind Gaston Creative. I am based in the suburbs of Chicago, IL, where I service clients remotely and in-person. I am 100% optimistic, up for a challenge, and I love trying new things.

My style is clean and modern with a twist of trending and traditional styles. I enjoy finding the perfect balance between form and function. And most of all I am obsessed with improving internal creative processes for maximum communication.

In my spare time I like to go hiking, workout, entertain my indoor plants, blog, play with my two dogs, and cross things off my bucket list.

I would be happy to discuss how my background and expertise could be a great fit for you. Learn more about my work experience below. I look forward to hearing from you soon.

Very respectfully – Meredith Gaston

 
 
 

I Could Be Your Next...

 

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Experience


+ Communications Director

Parkview Community Church - Glen Ellyn, IL

  • Coordinate between internal departments about external promotion, design, and communication
  • Improve internal processes for effective communications plans
  • Coordinate and direct contractors and team members to meet project priorities and deadlines
  • Increase audience participation and reach through traditional and new forms of marketing
  • Currently improving website design and functionality (Deadline: August 2019)

+ Design & Marketing Specialist

SharkDreams - Raleigh, NC

  • Managed company wide internal marketing materials and product design
  • Led best practices of design and audience outreach to target audience
  • Researched new ways to design and implement web design
  • Analyze and report increased audience reach through social channels and online presence

+ Digital Account Manager

APRICOTLAW - HAWTHORNE, NY (REMOTE)

  • Managed directories and social profiles for nationally top-ranked lawyers
  • Organized department-wide client credentials, awards, associations and reviews
  • Updated publishing opportunities to increase search engine optimization (SEO)
  • Analyzed and reported audience increase through profile creation

+ Graphic Designer

HOPE COMMUNITY CHURCH - RALEIGH, NC

  • Leveraged strategic vision for event branding and campaign materials
  • Multi-tasked and managed a team with a cohesive voice in design and marketing

+ MULTIMEDIA DESIGN & PROMO SPECIALIST

TRIANGLE BUSINESS JOURNAL - RALEIGH, NC

  • Strategically reached 25,000+ subscribers through weekly visual communication
  • Designed event collateral and directed promotional materials for 35+ corporate events
  • Managed live event productions for award-winning Triangle business leaders
  • Coordinated email marketing campaigns with high click-through rates
  • Created industry-wide, nationally recognized print and digital advertising

+ LEAD GRAPHIC DESIGNER

DEPARTMENT OF STUDIO AND DIGITAL ARTS - LYNCHBURG, VA

  • Lead designer for department promotional materials
  • Collaborated with faculty and staff to produce effective layout design
  • Improved advertising materials for the School of Communications
  • Mastered illustration, photography, typography and publication techniques

+ Creative Director Freelance

GASTON CREATIVE - RALEIGH, NC (REMOTE)

  • Ensured quality branding and promotional positioning for national clients
  • Enabled clients to broaden target audience reach
  • Expertise in design, marketing, advertising, social media and web design
  • Developed print and digital art pieces for gallery display and purchase

+ CLUB PRESIDENT & FACILITATOR

AIGA@LIBERTY - LYNCHBURG, VA

  • Selected and supervised the AIGA@Liberty Board
  • Directed and workshops for professional interactions with students
  • Designed and influenced event posters and social media designs

+ GRAPHIC DESIGN INTERN

CAROLINA REPROGRAPHICS - RALEIGH, NC

  • Assisted with projects for state councilmen, architects and package design
  • Assisted with workshops, client consultations and design implementation
  • Was declared "Our favorite intern" due to work ethic, mindset and creativity

 

Skills

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Awards

 
 
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